2019: New Goals & New Social Media Trends to Watch For

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2019 is here and I think we were all ready for it - Amirite?? Every New Year I write down my goals and what I plan to accomplish in those 365 days but this year, I didn’t bother. Why you may ask? I am usually such a goal-oriented person but with all the great things, I feel, I have accomplished in 2018, I didn’t want to put that unnecessary pressure on myself. I wanted to reflect on my accomplishments and not force any deadlines or end points on my success. Now, this is not to say I don’t have some things I want to get better at or complete this year but I tried to keep them in my mind and not put so much emphasis on them.

What I am trying to say is… don’t feel pressured to make these extravagant goals because society makes it seem like this is the only way you can succeed in the new year.

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But… if you are looking to check some goals off your list for your business this year, whether it’s to start a blog, build an online presence or just choose a name for your LLC - you will learn that social media is your best friend.

Here are a few trends to watch for and adapt to this year when it comes to building your social media pages:

1) Storytelling and Brand Narrative

  • Create an authentic story line that’s relatable to others

  • Make your story fluid and consistent throughout

  • Put a face to the brand to tell your story

2) Video is King

  • Use video to give life to your brand

  • Utilize short and long videos to target different audiences on different platforms

  • Be unique and creative to keep your brand fresh in your audience’s mind

  • Take advantage of user generated content (ugc) to get the conversation started and build a community around your brand

3) Social Listening

  • Pay attention to and follow important hashtags

  • Watch industry leaders and competitors content that’s working

  • Follow what your audience is needing/wanting/looking for/talking about

4) Stories - Not just a fun add-on

  • Use stories to give short, informational bits to your audience

  • Use stories to ask your audience questions

  • Use stories to engage with your followers, especially with user generated content (UGC)

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Everyone should be excited for the new year because a new year means new opportunities to grow and flourish. Whether it is within ourselves or our business ventures, we must take advantage of any new knowledge or chances to make our lives fuller. These social media trends will prepare you for what’s ahead for your business pages. Make sure you are telling a story with your brand, using quality video content, listening to your audience and industry and taking advantage of Facebook and Instagram stories always!

Cheers to 2019!

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-The Blonde Boss xo

Holiday Gift Guide for Those Creative, Spiritual, Weirdos in Your Life!

Yes, I am talking about me. This gift guide is for me.

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No, JK. But we all know a few people in our lives who love things that may not be on any NORMAL person’s list.

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Before you go digging in your bottomless bag of goodies, Agatha - Check out this list I put together for holiday shopping for those weirdos you know and love!

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1) Not your typical planner or journal

Don’t just go to your local Walmart or Staples and pick up a plain ol’ business agenda or notepad. Google bullet journals or creative planners like Passion Planner or Bullet Journal. These aren’t just pen and paper to usual beings like myself, they are a great way to get creative juices flowing and break down daily, monthly, even yearly goals.

2) Books about self love/care, crystals, metaphysics, space, (anything out of the ordinary really)

Who doesn’t love a good book? This person probably won’t pick up a 50 Shades book but they will pick up something on a deeper level, something that opens their mind and soul. Shop in the self help or science section when shopping for this guy/gal. Anything you pick will probably be useful to them and spark interest in one way or another!

3) Crystals, stones, gems

No, we are not talking about a pet rock like you has as a kid. The study of crystals and stones has become very popular, especially with spiritual people like these. We love learning about their meanings and healing properties. Head to Pinterest and research them individually - find the ones, you think your person will benefit most from. Sometimes you can find stone shops in your area where you can talk to someone who knows more about crystals and buy in person. We love having these trinkets around, it gives us a sense of peace!

4) Timeless clothing or accessories from local thrift stores/garage sales

This may seem time consuming or even cheap/not sanitary but you can really find some awesome, one-of-a-kind pieces in these spaces. Look for a unique purse, a wild pair of shoes, or even just a rad hat - us cool kids really appreciate something that has a story behind it or something that has traveled. It makes it more special that way.

5) Anything skincare or health related

Self-care is my middle name (it’s actually Nicole but I would switch it if I could)! On the top of my list you can find face masks, candles, beauty tools and spa treatments. Not only do us, “weird people” enjoy different, unique things - we like to pamper ourselves too. We see self care as a way to take care of not just our outer self but our minds and our souls. It comes full circle.


So, what is the take-away from this - THINK OUTSIDE THE BOX! You won’t go broke shopping for these peeps, that’s for sure but make sure you put some thought into it. Do your research, ask other weirdos and remember, keep it simple.


Happy Holiday Shopping!

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-The Blonde Boss xo


Why You Need to Stop Saying 'Sorry'

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STOP.RIGHT.THERE. Yeah, YOU! How many times do you say sorry in a day? Do you say it when when you cut people off in traffic? Or when you accidentally bump into someone? How about when you ask a question at work and they scold you for asking in the first place? When you state your opinion that others may not favor?

It’s time to figure out what is worth saying ‘sorry’ for and what needs to be exiled for good!

I am this person. I am a people-pleaser, don’t want to step on anyone’s toes or annoy anyone so I use ‘sorry’ as my way to stay on people’s good side… what a joke! If you are like me, this blog is for you!

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Stop saying sorry because it makes you a target.

Stop saying sorry because you are NOT weak.

Stop saying sorry because MOST people don’t say sorry (even when it is their fault).

Stop saying sorry because you don’t owe anyone anything.

Stop saying sorry because it’s a waste of energy and time.


Here are my tips to help you replace ‘sorry’ :

  1. Think before you say it, did you really do anything wrong?

  2. Turn ‘sorry’ into ‘thank you’

  3. Show compassion in different ways

  4. Provide a solution instead of apologies


You are strong. You are worth it. And you don’t need to apologize for a damn thing!

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-The Blonde Boss xo